ABC and Marvel's Agents of S.H.I.E.L.D. was kicking ass and taking names in the ratings last night, delivering 11.9 million viewers and a 4.6 adults 18-49 rating. That makes it TV's highest-rated drama debut in nearly four years -- since ABC's V premiere, to be precise, in November 2009.
11.9 million viewers is certainly nothing to scoff at, but what's especially notable here is that S.H.I.E.L.D. went up against The Voice and NCIS -- two of the most popular shows on TV -- and beat the blockbuster NCIS (3.4) in the 18-49 demo. The show also tied with the two-hour Voice episode (4.6), and even beat it during the 8pm hour. To be fair, both The Voice (with 14.14 million viewers) and NCIS (with a still amazing 19.47 million viewers) had more people actually watching them, but in TV, success is all about that coveted 18-49 demo, and for S.H.I.E.L.D. to be able to get such a good number, given the competition, is a very positive sign.
Hopefully S.H.I.E.L.D.'s ratings will hold steady in the coming weeks -- unlike the aforementioned V, which suffered a sharp decline in viewership throughout its initial season (though it wasn't helped by a months-long break after its fourth episode).
Luckily, comic book and fantasy fare has proven quite lucrative on TV in recent years with shows like ABC's own Once Upon a Time and The CW's Arrow. It was also announced yesterday that FOX will be getting in on that action with a new Commissioner Gordon origin TV series.
Source : ign[dot]com