Launching streaming music services is the all the rage in tech these days, with Twitter offering the latest platform for social music discovery. But if a new report from The Verge is legit, Google may announce its own subscription-based music service as early as tomorrow. Reportedly, the company has now inked licensing deals with the three largest record labels.
Google had already reached an agreement with Warner Music Group in early 2013, according to Fortune. But the addition of Universal Music Group and Sony Music Entertainment means the company would have the ability to offer a truly impressive assortment of artists on its rumored subscription streaming service.
Back in 2011, Google Music (now Music on Google Play) offered users the ability to upload their audio libraries to the cloud, in addition to purchasing new music. Recent rumors suggested Google would add a subscription offering to both Google Play and YouTube. Obviously, the massive user-base of YouTube could give Google a boost in the ever-growing streaming music market.
According to recent reports, Apple has also landed licensing deals with Warner Music and Universal Music Group for its own streaming service. But unlike the rumored Google setup, which offers music-on-demand similar to Spotify, Apple is reportedly interested in a Pandora-like radio service.
Google I/O kicks off tomorrow morning, where there's a chance the company might announce its new music service. Be sure to keep your browser parked at IGN Tech, where we'll have all the news as it happens.
Matt Clark is a freelance writer covering the world of videogames, tech, and popular culture. Follow him on Twitter @ClarkMatt and MyIGN at Matt_Clark.
Source : ign[dot]com
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